Multiplatform Digital Project: Confidential
Top five in the App Store, hundreds of millions of website views, 12 minute average visit, and best-ever social and mobile engagement.
Some clients prefer to keep their creative partnerships confidential, even when the project itself is public and involves a globally recognized brand. This was the case for a multiplatform digital project with matching apps for iPhone, iPad, Android, and a responsive media-rich website.
This was a multi-year project that included two major redesigns, new features, and incremental improvements. I was promoted to the role of Creative Director, where I lead the visual design and collaborated with dedicated UX and development teams.
